Wanna be like Mike? Is it in the shoes? What do you think Mailman....Really

So as I read this article, I thought to myself this is crazy...... Air Jordan, #23 off this list. I am not to sure if the Mailman delivered on the following article.

http://sports.yahoo.com/blogs/nba-ball-dont-lie/karl-malone-leaves-michael-jordan-off-time-starting-002126880.html

Who is your all time line-up? 

So your assignment is the following:

• Read the following article (Click Here)
• You are to create your own Best of Best starting roster for any of your favourite teams.
• You will need to pick two different professional leagues,
• If they would rather choose a entertainment side they make choose a top concerts line-ups. 
• They are to be at least three headliners and four complementarily bands.
• with two different genres.
• In your selection you will need to create a rationale for each individual/band. 

Enjoy this assignment and have fun : )

Target Market & Music

Olympics and Sponsorships

Olympics and Sponsorships

Click on Olympic Rings for IOC Marketing Media Guide

PPT provided by David Vandenberg

Olympics, Country and Sponsorship Assignment

You are to read the IOC Marketing Media Guide (click on olympic rings above), and identify: 

• all the olympic sponsors/partnerships. 
• Why is it important to have sponsorships.
• How much revenue they receive from sponsorships and partnerships.

In groups of 2 or 3, pick three IOC sponsors for 2014 winter olympics and discuss their marketing plans and association to the winter games.

1.  Provide a detailed description and illustrations of their marketing campaign for the games. 
2. Pick a country that is participating in the games and identify all their sponsors. Are they the same as IOC sponsors? explain you answers. (country selection is first come first serve, and no two the same)
3. Pick three sponsors of the your country and provide evidence of their campaigns and their messages. 
4. Have they always been a sponsor to the country's olympic program? Provide a rationale and previous campaigns.

Good luck and go for GOLD